Public Interest Group Calls For Ban On Caramel Coloring | News
WASHINGTON (WUSA) -- It has been one of the listed ingredients of Coke and Pepsi for as long as most people can remember but, if the Center for Science in the Public Interest, or CSPI, has its way, caramel color will no longer be used to make colas.
Citing studies that link several types of cancer to a chemical in caramel coloring, the head of the CSPI told 9 News that jeopardizing people's health simply to give colas their familiar brown hue is just not acceptable.
"There are 310 million Americans and we're saying that about 15-thousand of us will develop cancer as a result of the caramel coloring," said Michael Jacobson, CSPI's executive director.
In response, the American Beverage Association issued a statement questioning the science of the studies cited by the CSPI. The statement reads, in part, "This is nothing more than CSPI scare tactics, and their claims are outrageous. CSPI fraudulently claims to be operating in the interest of the public's health when it is clear its only motivation is to scare the American people."